Belle Hair and Belle Brush
The 2 companies are run by Nancy Cavanagh, and focus on products for hair extension wearers, extension applications, and general hair care.
Nancy approached me looking for help initially with videos to showcase her salon (Belle Hair), as well as some talking tutorials. The videos were quickly a hit online, reaching over 80k views combined.
Shortly after, we began expanding our work together, where we created videos for the Belle Brush social media channels for Black Friday Promotions. We posted over 7 videos on Instagram reels, as well as additional videos on Instagram Stories.
As Belle Brush expanded, we then went on to create videos to be sent to product distributors.
Shortly after, we started creating more talking tutorials, also growing Nancy's personal brand online. In May 2022 then, we took charge of managing Belle Brush's social media page.
In August, we did a collaborative video with Dunnes Stores that got 187k views on the Dunnes stores page. It is currently the video with the highest number of views on their page.